In this episode we meet Cheryl Burgess.
Cheryl and her husband Adrian now run a multi business operation. This is a business started in 2012 when they wanted to buy a Pilates reformer for personal use at home.
Finding a supplier overseas was easy EXCEPT! instead of buying 1 reformer - the minimum order was for 10 reformers !!
And that’s how it started. They pre sold the other 9 Pilates reformers before they even arrived in Sydney.
The first growth step was to include commercial use Pilates equipment – something they wish they had moved into earlier than they did!
Haven’t we heard this in previous episodes “We wish we’d jumped in sooner/ earlier… trusted that we were on the right track”
They now run a multi business operation, with a large team of people – including family members and locals - and are deeply steeped in the industry and they truly understand what their customers need – from lived experience
This episode is not really about Pilates - although super helpful if you are interested in Pilates or other fitness or allied health
This episode showcases what happens in business “you stay in your lane” as Cheryl says
The integrated businesses work together to support their chosen industry
You can find Cheryl at:
Website: click here
On instagram: click here
Cheryl invite you to email er directly at firstname.lastname@example.org
You can find me, Ingrid Thompson:
Understand your Business Financial Savvy:
In just 2 minutes you can take your free personalised Business Financial Health Check to increase your financial safety in business. Are you ready to discover your score?
... you are a business owner and you really want to build and grow a successful business - whatever this means to you.
You want to
… ultimately you want to do what you do best AND have a successful business AND make a difference.
I’m here to help you.
Read my book! It is a Business 101 and can answer pretty much all your business questions.
This book is designed to help you build your business - whether you are starting from scratch and creating something new or you have been in business for a couple of years and want to build from your foundations.
The book is your step by step guide to building a business smarter and faster.
It’s so exciting to be sharing it with you.
If you prefer the kindle Head straight to Amazon
I regularly run webinars on a range of money related topics:
If you’d like the replay of any of these recent webinars, please email me email@example.com and put "Replay" in the subject and let me know which one you'd like to watch. I’ll send you the link to the replay
Truly, I'm always keen to hear from you. Please send me an email firstname.lastname@example.org
I personally answer all my own emails 😊